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Targeted demos

Targeted demos for a single feature

A short walkthrough of one feature that opens from a link. Use it in a launch email, an upsell, or a nudge to someone who never tried the feature.

From Acme

Bulk export is live. Want to see it?

Hi Marta, it shipped this morning. Here it is on a real account:

See bulk export live

Straight to the feature

No intro tour and no long list of questions. It opens the feature and shows it working.

Sent as a link

Customers click the link and watch the feature work, without booking a call.

Recap and next step

When it ends, they see what they covered and what to do next.

Use cases

When to reach for it

Ship a feature, then show it

You just launched something. Instead of a changelog nobody reads, email your customers a short demo of the feature working, the day it goes live.

Upsell before they hit the limit

When a customer is close to outgrowing their plan, send a demo of what is waiting on the next tier. They see why the upgrade is worth it before they bump into the ceiling.

Win back a feature they ignored

Someone signed up but never tried the feature that would make them stay? Send a walkthrough and give it a second chance to land.

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